5 ways to shop sustainably online

We’re all becoming more accustomed to shopping ethically and putting the environment at the forefront when it comes to fashion. This is even apparent for the big high street and online names, with ASOS recently revealing 34% of all fibres used in its brands come from sustainable sources, for example.

When shopping online, there are a few tips and tricks to keep in mind in order to embrace sustainability as much as you can. For starters, shopping online may be more environmentally friendly in itself, as you’re not using carbon emissions to get to a shop.

Avoid impulse buying

One of the great perks about shopping online is that you can avoid impulse buying much easier than you can in a shop, which is a big plus when it comes to shopping ethically. Buying less means reduced levels of landfill, after all.

If you’re shopping online, try to choose items you know you’ll use often. Go for items and colours which suit your skin tone and body shape, for example.

Another luxury of online shopping is that you can take time to think about what you’re buying, as opposed to feeling rushed in a shop where you have limited time.

Explore second-hand

Second-hand outlets are a great way to embrace sustainable shopping, and this applies to online shopping, too.

Sites such as eBay, Amazon, DePop, and online vintage and charity shops are a great way to purchase second-hand items and reduce your carbon footprint (with more affordable items, too). After all, what better place to grab a bargain? Oxfam online, for example, has a vast selection for both men and women.

Easily find sustainable brands

Shopping online means you have more time to find brands which pride themselves on sustainability. It’s also easier than trekking around the shops on foot.

When you know which brands you want to buy from, look on their info pages to check their ethical credentials (again, much easier to do than in a shop) to make sure you’ll be buying from somewhere you agree with.

Do your research

Conduct research prior to buying anything online to find brands which align with your own personal values.

After all, there are so many out there, and sometimes it can feel like a bit of a minefield. In your quest to find truly sustainable brands, research can be your guide.

Use social media

There’s no denying social media is a powerful tool, and you can use it to your advantage when looking for the best ethical deals online.

Instagram is the perfect way to find new brands based on their sustainability factor. Use hashtags to help you – #SustainableFashion, for example, has over three million hits, and pulls up numerous brands and bloggers for inspiration.

Thanks so much for reading, hope to see you again :)

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